Steak ‘n Shake’s new ‘Chief MAHA Officer’teases RFK Jr-inspired menu shift

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Steak ‘n Shake will switch to grass-fed beef at all of its locations by June 1, the fast food chain’s newly-appointed“Chief MAHA Officer�

The move comes after Steak ‘n Shake sought to align with the “Make America Healthy Again” priorities of the Trump administration last year by switching to beef tallow instead of seed oils in their fryers.

“There are a lot ofhealthbenefits that I could get into in regard to grass-fed beef and non-grass-fed beef, but the reality is we think it tastes better,” Boes said in an interview just days after his new role was announced.“We tested it out in local markets and the customers reiterated that desire to go that route.”

It’s unclear whether the switch to grass-fed beef might result in an increase in the chain’s pricing amid soaring beef prices.

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Michael Boes, left, pictured alongside a crowd of customers outside of a Steak

Michael Boes, Chief MAHA officer for Steak ‘n Shake, left, pictured alongside a crowd of customers outside of a Steak ‘n Shake, right.Andy Cross/The Denver Post)

The move further bolsters the company’s previous efforts to align itself with Health and Human Services SecretaryRobert F.Kennedy Jr.’sMAGA agenda.

At the outset of PresidentDonald Trump’s second term, Steak ‘n Shake announced it would start cooking its french fries in beef tallow — raising alarm among health advocates and praise from those who denounce seed-based oils.

Kennedy praised the switch at the time, saying he hoped more companies would follow suit.He confirmed HHS under his leadership would not ban use of seed oils but would allow companies to respond to consumer priorities.

“I have a libertarian outlook.People should be able to make their own choices.If you want toeat a donut or seedoils, you should be able to,‘n Shake location in March 2025.

“We want to do everything that we can to incentivize these companies to be transparent, to switch over fromultra-processed food and to bepart of this movement to make America healthier,” Kennedy added.

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Fox News host Sean Hannity speaking with RFK Jr. inside a Steak

inside a Steak ‘n Shake in Florida in March, 2025.

Boes’ new position, which the company says is “dedicated to advancingnutritional integrity, ingredient transparencyand the healthiness of our products,” furthers the company’s alignment with RFK Jr.’s aims.

Before making history as the world’s first “Chief MAHA Officer,” Boes worked as asenior advisor at HHS.

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“During my time serving Sec.Kennedy, I had countless conversations with industry partners about returning to real food,” Boes said in apost to LinkedIn on Tuesday.

“Time and again, I heard the same hesitation: ‘Our customers aren’t demanding this.’ Steak ‘n Shake challenged that narrative and growth followed.Fast food doesn’t have to mean processed, complicated or artificial.It used to meanreal, simple and delicious— and it can again.”

Fast food worker standing near fryer inside restaurant kitchen

Steak ‘n Shake announced that its hourly workers will receive a Bitcoin bonus as part of a new compensation initiative.(iStock)

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�n Shake.

The conflict in Iran — and specifically the closure of the Strait of Hormuz shipping route — is resulting in a bottleneck in getting oil and other fuels out of the Middle East, which isdriving up the costsof beef and a myriad of other products.

�s Katelyn Caralle contributed to this report.

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